Works by
John Kremer
(Publisher, Writer)

Books

Marketing

• Here's What You Should Know About Book Promotion (2007)
  This unique style of book provides you condensed insight into how you can successfully market and promote your books. It s like having the cliff notes to portions of John Kremer s 700 page best seller, 1001 Ways to Market Your Book. Open to any page and you will find solid content on book promotion, including: contract negotiation, pre-selling, book fairs, radio and TV interviews, bookstores and distributors, awards, book reviews, cover letters, press releases, and more. Under each topic, John s experience and research combine to form his best judgment, providing you the key learning points that you need to be successful without any fluff. It will save you significant amount of time and energy compared to trying to figure out how to do this yourself, and it will get you started on the path to becoming a best selling author.

• 1001 Ways to Market Your Books, Sixth Edition (1001 Ways to Market Your Books: For Authors and Publishers) (1993, 2006)

• Celebrate Today: Over 3,000 Boss-Proof, Tamper Resistant Undeniable Reasons to Take the Day Off (2005)
  Celebrate Today! features 3,200 special days, weeks,months, and anniversaries that anyone can use to promote their products, locate meeting themes, plan a party, or find an excuse to take the day off.
  Today's most complete handbook on book marketing.

• High Impact Marketing on a Low Impact Budget (2005)

• John Kremer's Self-Publishing Hall of Fame (2005)
  Includes hundreds of authors who have successfully self-published top-selling books.

• The Complete Direct Marketing Sourcebook

• High-Impact Marketing on a Low-Impact Budget: 101 Strategies to Turbo-Charge Your Business Today! (1997) by J. Daniel Mccomas and John Kremer
  You've got a good product or service. All you need now is to get the word out effectively. Right?
  
  Well, it's not so easy. You have to get your customers' attention and break through your competitors' hype. Now you can—and for a lot less than you migh imagine.
  
  High-Impact Marketing on a Low-Impact Budget is chock-full of practical, effective, and inexpensive techniques for reaching your customers. It will show you how to:

  • Develop a money-making marketing action plan

  • Present and reinforce your message again and again

  • Get valuable free exposure in the news media

  • Position your product or service against the competition

  • Build and maintain your own site on the World Wide Web

  • And capitalize on many more innovative, cost-effective tactics

  Written by low-cost-marketing experts, this book will help you transform your business into a money-making machine.
   

• How to Make the News: Step-By-Step Guide to Getting National Publicity (1992)

• The Complete Direct Marketing Source Book: A Step-By-Step Guide to Organizing and Managing a Successful Direct Marketing Program (1992)
  Offers over 70 template charts, forms and sample letters for immediate use for the direct mail campaign. In-depth coverage includes locating prime products; calculating costs and break-even points; obtaining the best printing and advertising values; how to design effective promotions; finding and testing lists; handling shipping delays and refunds and much more.

• Book Marketing Made Easier: A Do-It-Yourself Marketing Kit for Book Publishers (1991)

• Directory of Book Printers (1991)

• Book Publishing: A Bibliography and Resource Guide (1990)

• Book Publishing Resource Guide: Includes a Bibliography of over 500 Books (1990)

• Mail Order Selling Made Easier: A Step-By-Step Guide to Organizing and Carrying Out a Successful Direct Marketing Program (1990)

• Directory of Book, Catalog and Magazine Printers (1988)

• Book Marketing Opportunities: A Directory, 1987-1988 Edition (1987) by John Kremer and Marie Kiefer with Bob McIlvride

• Specialty Booksellers Directory (1987) by John Kremer, Marie Kiefer, and Melinda Carol Ballou

• 101 Ways to Market Your Books: For Publishers and Authors (1986)

• The Independent Publisher's Book-Shelf (1986)

• Directory of Short-Run Book Printers (1984)

• Self-Publishing Book Review (1984)

• Selling by Mail Order Made Easy (Date?)

• Turntable Illusions: Kinetic Optical Illusions for Your Record Turntable (1992)
  This book features 40 black & white patterns that create kinetic optical illusions when spun on a record turntable or tip of a pen. Better than drugs--and no side effects.